After buying my first ever pet recently, an extremely adorable Seal Point Siamese kitten named George, I have found new inspiration for my tweets, Facebook statuses and Instagram pictures (and now blog post). But do my friends and followers really want to hear about how little George missed the litter tray and peed on my sofa? Probably not…but what about the people that do want to share anything and everything about their pets?
This week, Twitter have announced that within the next month they will finally roll out promoted tweets to the UK, after the feature has been successfully trialled in the United States over the summer.
So what can British tweeters expect from the change and what exactly is a promoted tweet?
Earlier this week my colleagues and I were discussing new advertising opportunities that are emerging through the integration of social media into traditional marketing channels. One stat that amazed us was the staggering 59% of people that consume television and the Internet simultaneously (Neilson, 2011). This led us nicely onto our daily dose of celebrity gossip, and that fact that Beyoncé had announced her pregnancy at last Sunday night’s MTV video music awards and how it got people tweeting.
It’s payday today… yippee! And I’ve treated myself to something special, a Twitter necklace. I’m always telling everyone how much I love Twitter and for the past couple of months I’ve been thinking about a new way to prove I’m a fully-fledged member of the Twitterati… and that’s with a bit of bling!
If there is a football game on television I tend to steer clear of Twitter. I don’t know who the players are, the managers or the ref, therefore I don’t understand the trending topics in my right hand panel. It’s even worse when Manchester United are playing- I follow three passionate fans and I get a blow-by-blow account of the match streaming live into my news feed. I have been known on an occasion to complain to my followees, telling them to pipe down.